From Facebook adverts and newsletters to traditional print and PR, there are so many ways to promote your small business. But how do you know which is best?
Thinking outside the box, bespoke design is in our blood
Thinking outside the box, bespoke design is in our blood.
Graphic design plays a vital role in getting the attention of your target audience. The visual appeal of the graphics your business uses is as important as the message it puts across.
Take the time to decide why you are needing design services in the first place. What are you trying to achieve? This will help you define a clear message that cuts through the white noise to your consumers.
Are you looking to increase sales? An effective advert will inform potential customers about your product or service. Stay ahead of your competitors by placing your advert in the right places and with the right messaging.
Always consider who are you trying to talk to and answer the following three questions in your adverts:
- What problem are your consumers currently facing?
- How can you help to solve this?
- What will life look like when they buy into your brand?
A strong brochure can be used as a single or multi-page folded paper to sell your products or services. This piece of paper can be folded several times to create separate pages, or are several pages stapled together.
No matter how many products or services you have to offer, our team have the experience and passion to create a brochure that captures the relevant information and communicates it in the best way to resonate with your customers.
If you have a message you want to get across to your current and potential customers, a banner can be a great way of communicating your message loud and clear. When designed with the right questions in mind, a banner is often one of the strongest marketing tools to attract attention, especially at exhibitions, events, or in reception areas.
A well-designed leaflet can have a huge impact for a business. But there are so many considerations to make. Firstly, who is the leaflet for? What do you want them to learn from reading your leaflet? Then you need to consider things such as colours that will appeal, text size and font, and how much information you can get across without overwhelming your reader.
Recent studies reported 71% of people “often look at the messages on roadside billboards,” most of these people learned about an event that interested them. Billboard advertising is effective for building brand awareness and broadcasting your product or service to as a wider audience.
Consider where your billboard will be in relation to who you are trying to target as well as what you are trying to get across. Keep messages as short and sharp as possible.
Ever thought about having your own branded gifs? With the rise in use of social media stories GIFs have the potential to increase engagement, reinforce your brand identity and bring your content to life.
If you have another idea or would like to talk through a project or campaign, we offer a free 20-minute consultation in which you can tell us what your needs are.
Drop us an email or, give us a call to give us a brief on your brochure, billboard, leaflet, banner, and advertisement ideas.
Design work from £75.